Skip to main content

Job Opening: Head of English & Schools Education Programmes - Marketing at the British Council

The British Council is the UK’s international organisation for cultural relations and educational opportunities. We create friendly knowledge and understanding between the people of the UK and other countries. We do this by making a positive contribution to the UK and the countries we work with – changing lives by creating opportunities, building connections and engendering trust.
 
We work with over 100 countries across the world in the fields of arts and culture, English language, education and civil society. Each year we reach over 20 million people face-to-face and more than 500 million people online, via broadcasts and publications. Founded in 1934, we are a UK charity governed by Royal Charter and a UK public body.

We are recruiting to fill the position below:

Job Title: Head of English & Schools Education Programmes - Marketing

Location: Lagos
Employment Type: Full Time
Department / Function: Marketing and Communications

Role Purpose
The Head of Marketing, English Programmes will help drive the global growth, reach, impact, and reputation of the business by:

Supporting the business to secure new funding (contracts, partnerships, sponsorship) by communicating the impact of our work and positioning the British Council’s unique role, approach, and track record to key government and sector stakeholders
Devising strategic, insight-led campaigns for engaging professional sectors with our opportunities, paid services, research, case studies, best practices, thought leadership, and guidance
Promoting the best of UK and international culture, creativity, and education to new and existing audiences around the world, particularly linked to our main programme highlights
Providing strategic support to colleagues in-country and region to communicate their programmes to local audiences.
Main Accountabilities but not limited to the following:

Subject/Sector Expertise:

Develop the overall marketing strategy for English Programmes, and in-year plans and oversee marketing proposals for sector positioning, programmes, and contracts.
Ensure a data-driven, audience-led approach, including commissioning market research into key audience segments and competitors.
Oversee marketing campaigns and activity for global programmes across all channels, ensuring annual plans are in place that are aligned to and deliver on planned business objectives.
Develop a thought leadership strategy to effectively position the work of English Programmes and the British Council as a leading expert in this area, with a particular focus on international development
Ensure monitoring and evaluation of marketing performance for English Programmes to review effectiveness against KPIs.
Champion the capture and sharing of insight and analytics across marketing teams. 
Provide appropriate input to product/programme development and work with programme teams to embed the value of strategic marketing principles and practice in all contracts and programmes.
Oversee the scoping, design, and development of marketing proposals for English Programmes contract bids, including the negotiation of marketing budgets and resources.
Act as a brand champion for English Programmes, ensuring all opportunities to leverage the British Council brand are explored and implemented, strategically reviewing programmes against our wider brand architecture, and owning quality control with the Brand team. 
Work effectively with Corporate Communications across media relations, internal communications, and events to ensure a collaborative and consistent approach (both proactive and reactive).
Work with Director Marketing, CE to set up and manage a roster of freelancers and agencies to provide bespoke support on programmes.
Consultancy, analysis, and problem-solving
Promote the identification and implementation of effective strategies for developing new (or extending existing) markets across the globe.
Work with Regional Marketing Directors to agree on specialized strategies and plans to support effective marketing delivery in a variety of complex markets.
Build an in-depth understanding of the operational context, opportunities and challenges, and current and future business needs identifying opportunities for improvement.
Ensure campaigns are commensurate with project prioritization, scale and scope, and sustainability. Manage internal and external delivery of marketing campaign activity and manage relationships with internal and external suppliers.
Apply advanced knowledge of marketing and market insight to solve a range of complex business issues within Education globally.
Commercial/financial management
Support the development of bids/business cases, determining the budget required for related marketing and events activity and resources to deliver.
Develop a marketing resource model that ensures flexible and cost-effective access to professional skills throughout the marketing lifecycle.
Agree and monitor resources, costs, and budgets for delivery maximizing ROI across marketing and between contracts.
Report monthly and at year-end finance and apply learning from this to improve financial planning, management, and performance.

Business Development:

Identify and make recommendations for improvements to ways of working that enhance the effectiveness and efficiency of marketing.
Make marketing recommendations that have a measurable impact on performance (e.g. in terms of efficiency, quality, reliability, risk mitigation, productivity, profitability, or customer satisfaction).
Relationship and stakeholder management
Proactively build and maintain excellent relationships with internal and external partners and stakeholders, to ensure effective, integrated, and joined-up delivery of collective goals across the matrix.
Plan how to establish and maintain nominated stakeholder relationships to support the achievement of agreed impact targets.
Develop peer/personal networks within and outside the British Council to enhance own knowledge and expertise.
Work with regional marketing colleagues to embed best practices and service delivery.
Leadership and management
Partner and coordinate with the English Programmes leadership teams to develop and establish long-term business plans and marketing sector strategies.
Guide and coordinate the English Programmes marketing team, building on and sharing best practices and bringing consistency to common functions across the SBU. 
Provide formal line and/or professional management to the English Programmes marketing team, setting the vision, direction, and annual marketing plan to ensure business objectives are realized in accordance with the overarching British Council strategy
Demonstrate effective ROI for marketing spend across the year and ensure external contractual arrangements are fully met along with effective supplier management,
Using agreed corporate systems and processes, plan and manage the core budget for Education marketing, conducting monthly and year-end reporting on income, expenditure, and risk, and actively applying learning to improve planning, management, and performance.
Work across Cultural Engagement Marketing, particularly Education and Innovation, and Insight teams, to ensure alignment and to maximize opportunities for knowledge sharing.
Role-Specific knowledge and Experience

Essential requirements:

Degree or professional qualification in Marketing, Communications, or Business or demonstrable level of equivalent experience
Proven experience managing complex global marketing programmes
Experience leading a team within a large and complex global organization
Highly experienced in the design and delivery of marketing strategies and plans to support
Experience in business development and thought leadership strategies programmes/products
Experience in effectively negotiating budgets and resources with senior stakeholders
Thorough knowledge of strategic planning and budgeting management.
Experience in marketing within the ELT sector.

Desirable:

Postgraduate degree in a relevant field, or demonstrable level of equivalent experience
Experience in embedding a marketing and audience-led culture within organizations
Experience in managing change and embedding new ways of working
Experience working in an international development context.

Comments

Popular posts from this blog

Job Openings: Mechanical Technician and Instrument Technician at Chevron Nigeria Limited (CNL)

Chevron Nigeria Limited (“CNL”) is a leading integrated energy company. CNL operates under a joint venture arrangement with the Nigerian National Petroleum Company Limited. CNL and its affiliates in Nigeria have assets on land and in near offshore regions of the Niger Delta, and interests in non-operated fields as well as extensive interests in deep water operations in Nigeria. CNL upholds integrity, trust, diversity, and ingenuity as a company and among its employees. We strive to provide equal opportunities to all qualified individuals in our recruitment process in accordance with applicable laws and regulations. We are recruiting to fill the position below: Job Title: Mechanical Technician Job Requisition ID: R000060255 Location: Escravos, Delta Job type: Full-time Job Description Summary The Mechanical technician role installs, tests, inspects, maintains, repairs, overhauls and calibrates mechanical equipment, ensuring the equipment is maintained in compliance with Chevron procedur...

Job Opening: Graduate Engineers at Seflam SGL Limited (Rivers & Lagos)

Seflam SGL Limited is an indigenous provider of Engineering, Procurement, Construction and Installation (EPCI) services in West Africa with over 17 years experience servicing Oil and Gas majors including ExxonMobil, Chevron, Total and Shell. Our mission is to help our Clients achieve the highest level of safety, quality and valued added results at optimal cost in the execution of our Projects. We are recruiting to fill the position below: Job Title: Graduate Engineer Locations: Port Harcourt, Rivers and Lagos Employment Type: Full-time Description Are you Passionate and ready to jumpstart your career in Engineering? We have opportunities for HND Engineering Graduates. Requirements Candidates must be a graduate (HND) from 2022 to 2024 in any of the following courses: Civil Engineering, Mechanical Engineering, Electrical Engineering, Electronics Engineering, Instrumentation Engineering, Petroleum Engineering, Structural Engineering, Telecommunication Engineering, Mechatronic Engineering....

NGO Job Opening: Nigeria Customer Experience Coordinator at One Acre Fund

One Acre Fund, founded in 2006, supplies 1 million smallholder farmers with the agricultural services they need to make their farms vastly more productive. Our 8,000+ team is drawn from diverse backgrounds and professions. With operations across six core countries in Africa, we make farmers more prosperous by providing quality farm supplies on credit, delivered within walking distance of farmers’ homes, and agricultural training to improve harvests. On average, the farmers we serve harvest 50 percent more food after working with One Acre Fund. We are recruiting to fill the position below: Job Title: Nigeria Customer Experience Coordinator Location: Minna, Niger Preferred Start Date: As soon as possible About the Role We are looking for a passionate Customer Experience Coordinator, who will manage the primary points of contact for our customers, ensuring every interaction is an outstanding experience. You will manage inquiries, resolve complaints, and proactively reach out to customers ...

Job Openings: HSE Specialist and HR Generalist at Chevron Nigeria Limited (CNL)

Chevron Nigeria Limited (CNL) is one of the largest oil producers in Nigeria and one of its largest investors. In Nigeria, we operate under a joint-venture arrangement with the Nigerian National Petroleum Corporation (NNPC) for the onshore and offshore assets in the Niger Delta region. Chevron also has extensive interests in multipartner deepwater operations. We operate the Agbami Field, one of Nigeria’s largest deepwater discoveries. We also have a nonoperated interest in the Usan Field. We are recruiting to fill the position below: Job Title: HSE Specialist Job Requisition ID: R000059318 Location: Lagos Job type: Full-time Job Description Summary Ensures worksite safety and compliance with Health, Safety and Environmental (HSE) regulations. Demonstrate a strong ability to identify hazards, conduct risk assessments and implement effective control measures. Proficient in training personnel on HSE principles and conducting inspections/audits to ensure continuous improvement. Collaborate...

NGO Job Opening: Program Officer - OVC at the Institute of Human Virology, Nigeria (IHVN)

The Institute of Human Virology Nigeria (IHVN) is a leading and reputable non-governmental organization addressing infectious and non-infectious diseases such as HIV, tuberculosis (TB) and cancer through the provision of prevention, diagnosis, treatment, capacity building, research, and care and support services. We are recruiting to fill the position below: Job Title: Program Officer - OVC Location: Katsina Scheduled Work Time: Monday – Friday (Flexibility, willing to travel and work weekends) Reports to: Regional Manager /Program Manager-OVC Description and Objectives The Program Officer OVC under the supervision of the Regional Manager and Program Manager, he/she will be responsible for facilitating direct field level implementation of OVC interventions, including identification and enrolment of OVC beneficiaries and their caregivers, identification of OVC eligible for preventive interventions, management of clinical schedules and mobilization and referral of beneficiaries for serv...

Job Openings: Customer Service Agent at Denna Rossi Limited (DRL). Business Development Executive at HRM & Logistics Support Services

Denna Rossi Limited (DRL) is a Fast Moving Consumer Goods company (FMCG) with registered head office in Port Harcourt, Nigeria The "IVANA" name is a registered Trade Mark in the category of all beverages containing fruit juices, drinks. Bottled water, flavored water and table wine are equally registered brands. Other products to be distributed by the company which are basically wines and cocktail drinks are Domkeller red and white wine, Ibiza cocktail (red and white), Adelisa Champagne and Celine Red Wine (Non-alcoholic). Our Mission is: "To deliver the highest value to our customers, distributors, agents , employees and shareholders as the leading beverages and distribution company while helping all to live healthy lives". We are recruiting to fill the position below: Job Title: Customer Service Agent Location: Port Harcourt, Rivers Employment Type: Full Time Job Brief We currently seek a customer-oriented service representative to join our team. Our target is to e...

NGO Job Openings: Cleaner at Medecins du Monde (MdM) (Salary 150,000 - 200,000). Data Supervisors - Outlet Survey at Malaria Consortium (8 Openings)

Medecins du Monde (MdM) is an international humanitarian organization whose mission is to provide medical care for the most vulnerable populations, the world over, including France. It seeks to stimulate voluntary commitment from doctors, other health care providers, and from those whose expertise in other fields is needed for its activities, to enlist all competent support required for the achievement of its projects, and to seek at all times to encourage close working relationships with populations in its care. MdM operating in Nigeria, Borno state since October 2016. We are recruiting to fill the position below: Job Title: Cleaner Location: Kastina Employment Type: Full-time Job Summary Under the responsibility of the HR/Admin Officer and with technical links with the logistic department, the Cleaner is responsible for Cleaning and maintaining, MDM Offices and Guest Houses and the premises  S/He works within the organization policies and procedures in order to guarantee rigorous...

UAC Foods Limited Management Trainee Program 2024. Management Specialist at UAC Foods Limited

UAC Foods Limited is a leading manufacturer and Marketer of tasty, nourishing convenience foods. The business is a joint venture between UACN Plc of Nigeria with 51% equity stake and Tiger Brands of South Africa with 49%. We are a quality conscious company and always aim to add value to our consumers with our rich basket of Snacks, Beverage and Dairies products. Our foremost act of social responsibility is the nutritious, hygienic and safe products that we consistently give to Nigerians. Staffed with the right people in key Technical, Production and Customer Service Units coupled with our rich culture of innovation spanning many years, we have remained a dominant player in the food industry. Our company pioneered the Sausage Roll market in 1952 and for over 50 years, Gala has kept Nigerians going in their journey to success. Applications are invited for: Title: Management Trainee Program Location: Nigeria Job Type: Full-time Requirements Candidates should possess a B.Sc. or HND with a ...

Opportunity For Young Graduates: Graduate Management Trainee and Packaging Manager at International Breweries Plc.

International Breweries Plc - Our Dream is to bring people together for a better world. Beer, the original social network, has been bringing people together for thousands of years. We are committed to building great brands that stand the test of time and to brewing the best beers using the finest natural ingredients. Our diverse portfolio of well over 400 beer brands includes global brands Budweiser, Corona and Stella Artois; multi-country brands Beck’s, Castle, Castle Lite, Hoegaarden, and Leffe; and local champions such as Aguila, Bud Light, Jupiler, Klinskoye, Modelo Especial, Quilmes, Skol, and Victoria. We are recruiting to fill the position below: Job Title: Graduate Management Trainee Location: Nigeria Employment Type: Full Time Job Summary Our Graduate Management Trainee (GMT) Program is an important pipeline to unleash that potential - developing future leaders to ensure our business is ready to meet the moment. Since inception, our GMT program has resulted in over 2,300 hires...

Job Opening: Medical Administrative Assistant (Remote) at Placid Health Limited

Placid Health Limited - Our mission is to provide the best mental health care in a compassionate environment through telehealth. We offer expert diagnosis and treatment of adolescent and adult psychiatric disorders including anxiety, depression, ADHD, bipolar disorder, chronic stress, and panic disorder. We are recruiting to fill the position below: Job Title: Medical Administrative Assistant Location: Remote Employment Type: Full-time Job Description Perform administrative tasks remotely to support healthcare operations, ensuring efficient and organized patient care while gaining practical experience in medical administration. Job Roles: Administrative Support Patient Services Data Management Communication Digital Organization. Detailed Job Functions Answer and direct phone calls, respond to voicemails, and manage email correspondence Manage electronic health records (EHRs), update patient demographics, and schedule appointments Process payments, verify insurance, and handle billing i...